Since we teamed up, Nollie has created more than 25.000 images for Ricoh, supplying the company with its ever growing demand for digital images. Our attention to detail and texture allow their customers to basically touch the product before they have it in their hands. That is why our images for Ricoh are displayed all around the globe, from Europe and Asia to North and South America.
We created a workflow that enables Ricoh to envision, order and receive new images in an easy way and a very short time span. Our advanced 3D-renders open a world of possibilities.
Utilizing 3D Data
Ricoh’s CAD data provides us with the means to carefully process and optimize the models for photorealistic rendering before storing them in a digital archive. If the CAD data is not yet present, our modelling team creates the 3D-data from scratch. In that case a simple photo reference will suffice, or we will send a photographer to create the necessary references on location.
Set the Stage
Ricoh enjoys absolute freedom in choosing the environment that suits their products best. The right environment encourages customers to envision the product already being used in his or her own office space. We propose an environment on the basis of input or create it from a photo reference. This method eliminates rent for a set, investments in expensive settings and high transportation costs.